Curator Lidewij Edelkoort has selected the theme of Fetishism in Fashion for the fifth edition of the M°BA. FASHIONCLASH team went to Arnhem to visit this big event. We were in particular proud to see work of several FASHIONCLASH Maastricht designers.
We have made a selection of their work that is featured in Moba.
After weeks of collecting submissions we have now chosen our 11 talented designers for the 'FASHIONCLASH Shoe Design Challenge Powered bu Invito.
We are very exvcited to announce our nominated designers are: Malou Fool, Marleen Huijsmans, Lotte van de Laar, Julia Skergeth, Judith van Vliet, Wendy van den Ham, Chris van den Elzen, Sarah El Mahi, Milou van den Berg, Monique Schraven and Milou Hillegers .
The nominees will now develop their shoe ideas further in the coming months. In this process they will be coached by a professional team consisting of Nienke Rutting (Brandmanager Invito), Fer van der Pas (marketing director and E-commerce Macintosh) and Ingrid Weijer Manager Corporate Responsibility & Innovation of Macintosh).
As of September 14, the designs can be seen at the Museum aan het Vrijthof during two weeks. During the finale in October, the final three winners will be announced by the judges (FASHIONCLASH team, Bas Kosters and Jasper Den Hartog) and one or more winning designs will be taken into production.
Here is an impression of the press conference and a wonderful kick-off day at Rokin 75. The event has been provided by Fuse Communication.
Today was the selection time for the 'FASHIONCLASH Shoe Design Challenge powered by Invito'. We sat with Invito and Museum aan het Vrijthof team and went through all the proposals. At last 11 promising and very diverse projects are selected and will be announced this week.
FASHIONCLASH is recovering from the 2013 edition of FASHIONCLASH Maastricht and at the same time already making plans for 2014. In the meantime we visit events to scout talents and to encourage our dear designers and partners. We went to Berlin to attend the promising Berlin Fashion Film Festival that has celebrated its second edition. Our fashion film ASPIRE that we have created for the 2013 edition in collaboration with Strictua was in the official festival screening. Beside that it was a great event and a wonderful Award Show evening.
At the same time Berlin Fashion Week was happening and we had attended some shows such as the Satu Maaranen (Hyeres 2013 winner) show and side events like the Premium fair.
One of the FASHIONCLASH Maastricht 2013 participants Franziska Michael showed her new ss2014 collection and she was also winner of Premium Young Designer Award 2013 for womenswear. We also met Black Balloon and spotted talents like label IVANMAN and Byungmun Seo.
Furthermore Blaenk label gave a very beautiful presentation at the Embassy of the Netherlands in Berlin.
At last we had the Weissensee Academy Berlin graduation fashin show where we spotted loads of talent. Check out some of the highlights.